Director of Influencer Marketing
BBBH31702_1741267745
Posted: 03/06/2025
- Negotiable
- London
- Permanent
The Role
As the Influencer Marketing Lead, you will:
✔ Develop and execute paid influencer campaigns with high-profile talent, primarily on Instagram (YouTube may be explored as well).
✔ Negotiate ROI-driven influencer deals, ensuring all partnerships are profitable and aligned with marketing objectives.
✔ Manage mass seeding/gifting programs, distributing products to thousands of content creators monthly to generate organic buzz and user-generated content.
✔ Build and maintain relationships with influencers, talent managers, and agencies to secure high-impact collaborations.
✔ Leverage performance data to refine influencer strategies and ensure measurable business impact.
✔ Identify new opportunities to expand influencer reach across platforms and audience segments.
This role is ideal for someone who thrives in a fast-paced environment, understands performance marketing, and has experience structuring influencer partnerships that drive direct revenue growth.
Skillset required:
- 2+ (Open to number of years of experience) managing influencer campaigns for an eCommerce brand (health/supplements industry preferred but not required).
- Proven ability to negotiate & manage influencer spend of £50k+/month, with a strong track record of delivering profitable campaigns.
- Experience running mass gifting/seeding programs, distributing products to 100s or 1000s of creators monthly.
- Performance-driven mindset-able to analyze ROI and optimize campaigns based on measurable outcomes.
- Deep understanding of Paid Media (Meta specifically) and how influencer content impacts paid acquisition.
- Strong relationship-building & communication skills to engage talent and key stakeholders.
Sphere Digital Recruitment currently have a variety of job opportunities across digital so feel free to get in touch with us to find out how we can help you. Please take a look at our website.
Sphere is an equal opportunities employer. We encourage applications regardless of ethnic origin, race, religious beliefs, age, disability, gender or sexual orientation, and any other protected status as required by applicable law.
If you require any adjustments or additional support during the recruitment process for any reason whatsoever, please let us know.
