Trailer - Being opportunistic during the uncertainties with Cavai
03 September, 2021When the pandemic struck, doing business all but came to stand still, and many companies naturally raised the drawbridge and went into preservation ...
When the pandemic struck, doing business all but came to stand still, and many companies naturally raised the drawbridge and went into preservation mode in order to protect revenues.
Likewise, for many, hiring slowed right down and businesses had to fight hard to generate business and hold on to their talent or continue to grow.
For others, the pandemic proved an opportunity; Some were able to build on their already stellar success and develop their product to meet the needs of a growing consumer base ready and willing to engage with businesses in a different way.
In the latest episode of our Life in Digital Podcast, Ed was joined by Steffen Svartberg, CEO & Founder of Cavai, a conversational advertising platform that allows for more captive and valuable ad experiences on display, mobile and video.
Through the work Steffen and the team at Cavai have done to help companies deliver better, more creative campaigns through conversational advertising they have been able to grow steadily and now operate across ten markets and three continents.
Listen to the full episode via our Life in Digital Podcast page.